How to do someone an SEO favour

Hi all,

Apologies again for how long it’s taken me to post, time does seem to fly when you’re having fun! ;o)

Anyway, on to the point. A week a go I gave a friend of mine a heads-up about the “Liaf” that was happening online with the Sony  ”spark something” campaign.

He deemed the inadequate stategy big enough news to blog about and I have a greed to give him a little leg up the serps fo the term “spark something“.

It’s easy to do this cleanly, something which the “spark something” boys could learn from. In his post about the “spark something” campaign he details the need for cohesive strategy across all marketing channels, something which should be a pre-campaign consideration for the agencies involved (and no I won’t name names) come on boys, is it really that hard to work together? I mean we are trying to “spark something” here aren’t we… how about sparking some inter-agency communication with you new Sony phones?

Anyway, I’m not going to bore you any further here, but I hope you have had a chance to read between the lines and are thinking about the “spark something” campaign and its natural results in a new light.

Love,

Callum