"I guess you guys aren't ready for this yet. But your kids are gonna love it. " Marty McFly 1955

Google gave me a lava lamp

Posted: May 27th, 2009 | Author: callumadamson | Filed under: PPC | Tags: , , , , | No Comments »

I have been managing search at bmi now since February (time flies when you’re having fun) and have had a fantastic time so far, I love working in the most competitive search sector (travel) and I love working with our fantastic emarketing team.

Previously I worked agency side for many different clients, actually, I should explain what I mean by that.

Agency side: This is when you work for a digital agency for many clients, you are employed by your agency (e.g. Reading Room – an agency that some of my friends work for) to manage PPC, SEO, or technical projects on behalf of clients (companies that like having agency expertise to maximise their online strategy).

Client side: This is when you work for a company (like me) as part of their online marketing team and only work on your employers online strategy.

So..

While I was working agency side I go to know many clients, lots of industry professionals and lots of sales managers at search engines and social media sites, all of whom were a pleasure to get to know might I add.

Sales managers are the lovely people who help you maximise ad spend/ROI and strategy and also encourage you to spend more money on advertising using the products they represent e.g. Google Adwords. Every sales manager I have met has been great and have definitely been valuable assets to both myself and clients I used to work with.

But.. none of them ever gave me a lamp, until now that is.

google-lava-lampIn the very recent past I was taken to be introduced to the travel sector team at Google by my boss here at bmi. During our meeting she mentioned that in her five years of working with the travel team at Google she has never had a chance to get her hands on any of that lovely Google branded merchandise, and that she has always wanted a Google lava lamp (personally I’d prefer a peek at their algorithm) to have a constant reminder of her favourite search engine.

The meeting ended and we all went back to work trying to figure out the mysteries of online travel, weeks past as they tend to do and it was time again for us to pop over to the Google offices to catch up on developments and drink some of their wonderful Google coffee (organic of course). We walked into the meeting room and were presented with two lovely Google lava lamps, one blue, one green. After getting back to the bmi offices and being told, “Callum I better not see that on ebay”, we chose our favourite colours and plugged them in.

As you can see from the picture on the right, it’s a lovely addition to my desk and a constant reminder of just how thoughtful Google are.

Thank you Google.

Love,

Callum